Society of
Children's Book Writers
and Illustrators

Regional Team



Margaret Bloom, Co-Regional Advisor

Margaret has been a member of SCBWI since 2009 and the region’s New Member Coordinator since early 2019. She holds a BA in English Literature from UC Berkeley and an MS in Counseling Psychology from Dominican University. Margaret is the author of two handcraft books, Making Peg Dolls, and Making Peg Dolls and More and is now focusing on writing and illustrating picture books.


Joyce Masongsong-Ray, Co-Regional Advisor
Among other things, Joyce is a mom, former elementary school teacher and roller derby referee. She writes and illustrates stories embracing cultural identity, science and engineering, silly humor and magical cats. Her collection of college degrees includes a BA in art history from the University of Miami, a BFA in animation from the College for Creative Studies (Detroit) and an MA in education from the University of Michigan. She loves learning and laughing!

Seina Wedlick, Assistant Regional Advisor

Seina moved to the SF Bay Area from the east coast and fell in love with the beautiful weather, diverse landscapes, and close proximity to wine country. When she is not spending time with her husband and children, she can be found exploring bookstore shelves and spending time on the beach. Her debut picture book, Naming Ceremony, is scheduled to come out in 2023.
Rob Sayegh Jr. , Co-Regional Illustrator Coordinator
Rob Sayegh Jr. is a former toy designer who now works as an author and illustrator of children’s books. He is the author/illustrator of Love Tails, and the illustrator of Arlo Draws an Octopus and Slow Down, Tumbleweed. Rob lives with his wife and their two dogs in San Francisco where he enjoys making messy sketches, aimless dog walks, and secret late-night cookies. Learn more at
Nena Hy-Boyer, Co-Regional Illustrator Coordinator
Nena is an avid member of SCBWI and acts as the region’s New Member Coordinator. She is a former heart surgery physician assistant and currently a prepublished author and illustrator of children’s picture books. Her first published artwork was, unconventionally, in a computer science paper. Nena lives with her husband, children and parents in Sunnyvale, where she enjoys baking, dancing and crafting.